RADIO MIRCHI 98.3 FM
RADIO STATIONS OF INDIA – RADIO MIRCHI 98.3 FM
Radio is often called as the theatre of the mind – in India, it enthralled listeners with hit shows like ‘Binaca Geet Mala’and ‘Jai mala’. People sat glued to their radio sets just to listen to these shows and who can forget the voice of radio veteran Ameen Sayani. The history of radio in India stretches way back to the pre-independence days. The Radio Industry has evolved from “Vividh Bharati” to “Radio Mirchi”. Earlier radio was a medium of mass communication, and apart from entertainment, it was used to create awareness amongst people int he rural regions. Talking of movies, one remembers the use of radio in Munnabhai 2, Sanjay Dutt playing Munabhai uses radio to solve public’s problems and guides them with the help of Gandhian philosophy. Munna bhai 2 is the best commercial example of what radio can do. It has emerged more like an entertainment and media industry these days. Here is a list of the most prominent Radio Stations of India.
Radio Mirchi 98.3 FM, with a tagline “Its Hot!”, is a nationwide network of private FM radio stations in India. It is owned by the Entertainment Network India Ltd (ENIL), which is one of the subsidiaries of The Times Group. The original avatar of Radio Mirchi was Times FM. Radio Mirchi began operations in 1993 in Indore. Currently, Radio Mirchi has a presence in more than 33 cities, including the 6 metros of India and Radio Mirchi is the costliest station in India as they charge more than double of the competition.